Wednesday, February 7, 2018

An interesting logo concept

We've started thinking about logo concepts for marketing/branding and one idea we have is to form a heart when Ross and Kaja's hands come together. The heart actually resembles the outline of the island and we are exploring ways to use the concept in the script. It's a clever idea, but we'll have to see if we get any traction with it.
Old map of the Isle of EiggEigg island silhouette matches heart

I've always enjoyed creating logo concepts. The current logo is really just a placeholder. Now we get to explore combining elements from the story with messaging, visuals and typography. I'll reach out to our graphic designer and see what they think. I can't wait to see what they come up with...stay tuned!